Kerala’s OOH Authority
About SolusAds
Kerala’s outdoor advertising partner since 2009. Ground-level intelligence, direct placements, and campaign outcomes we can document.
Built on ground-level intelligence.
SolusAds was founded on a straightforward observation: most outdoor advertising in Kerala was being sold based on availability, not strategy. Sites were booked because they were open, not because they were optimal for a specific audience.
We built our operation differently. Before recommending any site, we ask where your audience is, at what time of day, and what format will command their attention in that context. A hoarding at a highway junction reaches a different audience at 7am than at 7pm.
This approach, applied consistently over 15 years, is why brands from outside Kerala come to us first when entering the state, and why clients stay with us campaign after campaign.
Mission, Vision & Values
What we exist to do
SolusAds exists to make outdoor advertising in Kerala a precise, measurable, and genuinely useful tool for brand growth, not a default spend with uncertain returns.
We achieve this by combining comprehensive network coverage with disciplined site selection. We do not recommend sites because they are available. We recommend them because the audience, the context, and the format align with the campaign objective.
Our mission is to be the outdoor advertising partner Kerala’s brands trust when a campaign actually needs to work.
Where we are headed
SolusAds intends to become the benchmark for data-informed outdoor advertising in South India, starting from our home base in Kerala.
Our vision is a network where every placement is justified by verifiable audience data, where clients can see the logic behind each site recommendation, and where campaign outcomes are documented and shared, not just claimed.
We are building the infrastructure, the relationships, and the operational capabilities to make this standard practice rather than a differentiator.
Specificity Over Claims
Every recommendation is backed by a specific reason: this junction, this audience, this format, at this time. No vague claims about reach.
Honest Counsel
If your budget cannot achieve your stated objective, we will tell you. We would rather lose a campaign than oversell one.
Operational Reliability
Campaigns go live on the agreed date. Installations are verified with photography. Issues are reported and resolved, not ignored.
Local Knowledge
We are from Kerala. We know this market’s audiences, corridors, seasonal rhythms, and cultural context in ways a national agency cannot replicate.
15 Years of Milestones
Founded in Kozhikode
SolusAds was established in Kozhikode with a focus on static hoarding placements across northern Kerala. The founding premise: outdoor advertising should be a strategic decision, not a default one.
Expanded to Central Kerala
Operations extended to Thrissur and Kochi, establishing the company's first inter-district media network and introducing transit advertising to the service portfolio.
Digital LED Network Launched
SolusAds deployed its first digital LED hoarding network in Kozhikode, introducing programmatic content scheduling and dayparting capabilities to Kerala's OOH market.
Airport and Mall Media Added
Premium media formats including airport corridor placements and in-mall digital displays were introduced, targeting high-income and high-dwell audiences.
500th Campaign Milestone
SolusAds completed its 500th campaign, spanning clients across FMCG, banking, real estate, healthcare, and government sectors across Kerala.
Full-State Coverage Achieved
Active media placements established across all 14 districts of Kerala, with over 1,000 managed sites and 12 active outdoor advertising formats.
Common Questions About SolusAds
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